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How did Wang Maomao, the creator of husky, succeed?

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Wang Maomao, the creator of rabbit base, is a little girl who is studying in the animation department of University in Beijing. She is usually silent. When she is excited in life, she always wants to express her ideas with exaggerated actions, but she is embarrassed to do so, so she painted these actions as this rabbit. Later, the rabbit was passed around on the Internet. Everyone used the rabbit to express their exaggerated actions, which Wang Maomao didn’t expect
Wang Maomao likes akiyu tanima’s multiple personality detective and works with unique expression methods and profound themes. It seems that there is no time to calm down and read pure literature. When you are free, just look at trend magazines, such as milk. The most recent movie is the perfume killer. Wang Maomao is really not good at words and can draw a lot of stories because some things that cannot be expressed in words need to be told with a brush. Life is very simple, which has been summarized by you. In addition to the basic life of an ordinary student, Wang Maomao is basically used to draw in other times
when I was a child, my friends and classmates around me called Wang Maomao “rabbit”, which is said to be similar in shape and spirit. I like this lovely nickname myself. After going to college, Mao Mao opened a blog and chose the form of painting to record his life. At first, the rabbit painted by Mao Mao was himself, recording the interesting, feeling and fun things he met in real life. Later, the image of the rabbit in the picture diary became richer and richer, and gradually had its own character. It was similar to Mao Mao in reality, but not exactly the same. Therefore, Mao Mao slowly regards it as an independent individual, endows it with more and more things of its own, and expresses its joys and sorrows through all kinds of body language
bunsky’s creative ideas come from life. In fact, every person, every day, will encounter a lot of things, will be touched, have feelings. But most of the time, these mood waves are inadvertently forgotten by us. I chose painting. For me, painting is no different from diary in life. Pick up the pen and pour out yesterday’s things to dry; So I have the opportunity to get rid of impulse and confusion and record those things that are really worth thinking and remembering. Mao Mao really wants to express his emotions at that time with those exaggerated and funny actions when he meets something, but in real life, I’m sorry to do that. So Mao Mao painted these movements on husky, and he did them on behalf of Mao Mao Mao
a few years ago, animation was just a field that a few professional teams could set foot in. That state, on the one hand, has achieved exquisite pictures and fine workmanship; On the other hand, it also blocks many wonderful ideas from Amateur animators. Flash is a convenient animation tool, easy to learn and use; The Internet is a medium in which everyone has the opportunity to publish his works. These new things have created a new environment, giving every animator a voice and the opportunity to make his works public. As a result, diversified works have emerged one after another.

it’s not so much the author’s success as the success of husky, a domestic expression bag. The creator painted a cute white rabbit image, gave the rabbit a name and character, and made it a concrete image symbol. The success of husky depends on the operation of Turner China. As an important animation IP of Turner, Husky’s derivatives and commercial activities keep husky hot all the time. Wechat, QQ and other chat platforms have continuously launched new expression packs, boarded the Paris fashion week, launched various peripherals, and cooperated with well-known brands to make the image of husky deeply rooted in the hearts of the people and become the expression pack symbol of the Chinese people. Therefore, the success of the author is the success of the author, which depends on the successful operation and the charm of the expression package itself.

Introduction to Tuzki
gender: male
birth: amnesia, unknown origin
height: 1.2m
personality: sometimes optimistic, sometimes depressed, like self entertainment, imaginative, enthusiastic, simple,
easygoing and casual
emotion: exaggerated body language, unhappy and quickly recover, love passes happiness to others
like: milk, buttermilk, fruit juice, coffee, tea, fruit with skin
annoying: Radish (not all rabbits like radishes!) Cabbage, sweet food (these characteristics are the same as the author)
fear: wine (don’t give me a drink, I’ll go crazy!)
strengths: Inventing small things
disadvantages: I can’t manage the trouble brought by inventing small things
never do: pick your nose, uncivilized and indecent actions, obscene adult actions
Pet: radish yev
friends: R1
a little girl who is not good at words draws herself, and we can express ourselves with these paintings. Everyone is a rabbit and wants to twist two noodle like arms and do all kinds of lovely actions
on QQ and MSN that accompany us every day, we want to do actions with each other across the Internet, such as wiping sweat, Jue falling Tears run… To express all kinds of emotions. But typing alone is far from enough to convey these actions. At this time, an expression can happily convey our meaning. The body language of animation plays an unexpected effect at this time. Husky expression
recently, the most popular MSN expression is husky, that is, the rabbit with long and thin ears, a strange face and two noodle like arms
the creator of tusky is Wang Maomao, a little girl who graduated from the animation department of Beijing Guangyuan. She is usually silent. When she is excited in life, she always wants to express her ideas with exaggerated actions, but she is embarrassed to do so, so she painted these actions as this rabbit. Later, the rabbit was passed around on the Internet. Everyone used the rabbit to express their exaggerated actions, which Wang Maomao didn’t expect
author Mao Mao and Rabbit Dance Latin dance Wang Mao Mao (Momo)
birth: 85.12.3
Constellation: Sagittarius
blood type: a
height: 1.71
School: graduated from animation department of Beijing Broadcasting Institute in grade 04
hate: radish, cabbage and sweet things
like: painting, distracted, Fold the piano
[edit this paragraph] interview report
1 Bunsky lying in the back of the six degree theory: Shang Jin
150 million and 20 million, which are the total number of active registered users of Tencent QQ and Microsoft MSN. As the two most used instant messaging software on the Internet in China, QQ and MSN have long formed China’s unique network culture. In addition to the official images of QQ penguin and MSN faceless villain, husky became popular in an explosive way in early 2007. When communicating with each other, everyone directly quoted various expressions of husky to express their network feelings. This comic image promotion has already had a catalytic relationship with the network. Stanley Milgram, an American psychologist in the 1960s, described the six degree theory of connecting the Internet between people and communities, which can be applied to husky. There is no need to form an interpersonal communication cycle between every six people. On the Chinese Internet, an average of 4.8 people can realize an exchange turnover on instant messaging software, At the beginning of 2007, the most popular rabbit base on the Internet is a typical living model, and where does rabbit base come from? To this end, we found Wang Maomao, who is still a junior at Communication University of China. This 21-year-old girl is precisely the creator of the image of husky
Sanlian Life Weekly: Why did you want to design the image of husky at first? Have you been affected before
Wang Maomao: when I was a child, my friends and classmates around me called me “rabbit”, which is said to be similar in shape and spirit. Later, I went to college to write a blog and chose the way of painting to record my life. In fact, the rabbit I painted at first was myself. It was a record of interesting and interesting things I met in real life. Later, the rabbit image in the picture diary became more and more abundant, and gradually had its own character, which was similar to me in reality, but not exactly the same. So, I slowly regard it as an independent individual, give him more and more things of his own, and express his joys and sorrows through all kinds of body language. He is bunsky
Sanlian Life Weekly: many people think that after China’s animation from old-fashioned film production, after more than ten years of transition period without obvious works, many animation images have been born on the Internet overnight. The unique communication mechanism of the network has created this opportunity. What do you think
Wang Maomao: indeed. In the past, the animations shown on the screen were deep houses and courtyards, and the threshold was not something that ordinary people could step into. Too many people who are full of emotion for animation can only be an audience for a lifetime. The Internet gives everyone a voice and the opportunity to make their works public. The good things in the network will be spread rapidly immediately and get unexpected popularity in a very short time. This is how husky was inadvertently spread by friends on the Internet
Sanlian Life Weekly: we have noticed that the image dissemination and operation of husky have a very good track, including the emergence of the mechanism of the design company and the emergence of husky posters and postcards on the Internet. What do you want to do in the end? Was it originally for commercial purposes
Wang Maomao: at first, Husky’s creation was only for his own hobby, without any commercial purpose. Later, the derivatives such as posters and postcards were only made out of interest. At first, they were private gifts to friends. However, it is precisely because these works have received unexpected recognition that we see the market potential of husky. After that, we injected some commercial operation mechanisms to better protect and promote husky
Sanlian Life Weekly: in addition to fun, it seems that we can’t find a deeper connotation in the new animation boom driven by the Internet. In addition to the game mentality and superficial mischief, we lack the story and the in-depth thoughts you want to express
Wang Maomao: on the Internet, news is so easy and rich that every new work (whether text, picture or video) is difficult to attract readers’ attention for a long time. Works that cannot move people at the first time will almost never lose the opportunity to be understood and even paid attention to. I think the rabbit sky, which is simple, jumping but with some personality, was discovered and recognized by everyone under such an environment. In my understanding, whether a cartoon image has connotation and “in-depth ideas” to express is not necessarily based on complex and tortuous stories. even if it is

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